Lt also means doing keyword research and using those KWs in pin and board descriptions. That means limiting or avoid duplicate content (repinning your own pins). Treat Pinterest as you do Google and that is as a search engine because that’s what Pinterest is. Remember that Pinterest is a search engine. Just like we must tell Google what our content is about, so should you do the same with Pinterest. You will then be clearly communicating to Pinterest what your board is about.
Search your main keywords for a particular board in Pinterest search and pin those pins that show up at the top.īecause Pinterest ranks those pins for those keywords highly, which means they are very relevant to your board. Moreover, you want the pins to a board to be very relevant to that board. Let Pinterest know right away what the board is about.Īgain, because Pinterest is a search engine, it’s important to communicate to Pinterest what every board and every pin is about. Write detailed, well-written descriptions with long-tail relevant keywords peppered in. Your board description is a chance to tell Pinterest what your board is about so take advantage of that.
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